Partnership- Nicole Carter & White Dog Cafe

CLIENT: NICOLE CARTER

PARTNER: FEARLESS RESTAURANT GROUP & WHITE DOG CAFE

PLATFORMS:

-FACEBOOK

-LINKEDIN

-INSTAGRAM

-WEBSITE BLOG

-EMAIL MARKETING

THE CHALLENGE:

Create a partnership with a restaurant in the city to bring knowledge Nicole's social media advocates about her connections. Live in Philly, Work in Philly the methodology that transfers this effort.

THE PROCESS:

Francesca Ragucci Marketing connected with Fearless Restaurant Group on social media, Instagram in particular. After weeks of emails, we all agreed upon a professional write-up documenting the business's food, decor and kinship to the community. White Dog Cafe welcomed us into the restaurant to experience the artistic dog mosaics & grandiose delicacies.

SOLUTION:

Francesca Ragucci Marketing executed a photo series of the restaurant. Walking the viewers through the diverse rooms, grand dining room & parlor. Nicole Carter was a subject within the images to story tell the experience of dining with White Dog Cafe. Nicole Carter share the sense of community and relationships that keeps a business moving.

RESULTS:

Our goal is to heighten Nicole Carter's social proof by exciting her community with collaboration proof. Her audience will enjoy reading about the White Dog & finding a home close by. After all, this partnership relates to connecting with new clients. A main indicator that partnership was successful is the social media feedback & the new client experience from an employee of the White Dog. Spreading awareness comes in many forms, online first is the most strategic.